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credit union

Consumer

Greeneville, TN · Est. 1953
81/ 100
Trust Grade
Strong
81 out of 100

Consumer is a credit union based in Greeneville, Tennessee, established in 1953, with $651 million in total assets serving 30,308 members. By Trust Grade it ranks 106th of 126 credit unions we track in Tennessee. Its net worth ratio of 10.6% trails most similarly sized credit unions (39th percentile), versus a Tennessee median of 13.9%. It was profitable over the most recent period, with a 1.08% return on assets. Consumers filed 64 complaints about Consumer Financial Services with the CFPB — 98.3 per $1B in assets, a higher rate than 77% of peers.

Total assets
$651.2M
$100M–1B institution
Members
30,308
Shares & deposits
Net worth ratio
10.6%
Bottom 39% of $100M–1B peers · Tennessee median 13.9%
Return on assets
1.1%
Top 25% of $100M–1B peers · Tennessee median 0.7%
Rank in Tennessee
#106
of 126 credit unions

How Consumer compares to Tennessee peers

Net worth ratio
Bottom 39% of $100M–1B peers
Consumer
10.6%
Tennessee median
13.9%
Higher capital ratio = stronger financial cushion
Return on assets
Top 25% of $100M–1B peers
Consumer
1.1%
Tennessee median
0.7%
Higher ROA = more profitable relative to asset base

How we graded Consumer

The Trust Grade blends financial strength with complaint history. Full methodology →

Financial strength
93/100
Customer experience
43.5/100
Overall
81/100
  • Well-capitalized (10.6% capital ratio)
  • Strongly profitable (ROA 1.08%)
  • 98.3 complaints per $1B in assets

The Trust Grade is Bankzia’s independent, documented opinion computed from public FDIC/NCUA/CFPB data — not an official rating, and not a statement about the safety of insured deposits. Report a data error or dispute this grade →

Consumer complaints (CFPB)

64 complaints filed with the CFPB against Consumer Financial Services — 98.3 per $1B in assets.

These records were matched to Consumer by name and may include complaints filed against other institutions with similar names. Complaint counts reflect what consumers reported to the CFPB and are not findings of wrongdoing. Report a mismatch →

Total complaints
64
Per $1B assets
98.3
Lower = better
Answered on time
100.0%
Closed with relief
0.0%
Complaints by product
Vehicle loan or lease
26
Credit reporting or other personal consumer reports
25
Debt collection
7
Credit reporting, credit repair services, or other personal consumer reports
6

Are deposits at Consumer insured?

Yes. Consumer is an NCUA-insured credit union. Deposits are federally insured up to $250,000per depositor, per ownership category — regardless of this institution's Trust Grade. The grade reflects financial strength and complaint history for comparison, not the safety of insured deposits.

Consumer: frequently asked questions

Is Consumer a good credit union?

Consumer earns a Bankzia Trust Grade of B (81/100, "Strong"), based on a financial-strength score of 93/100 and a customer-experience score of 43.5/100. Well-capitalized (10.6% capital ratio); Strongly profitable (ROA 1.08%).

Is Consumer NCUA-insured?

Yes. Consumer is a NCUA-insured credit union. Deposits are protected up to the standard NCUA limit of $250,000 per depositor, per ownership category.

How big is Consumer?

Consumer holds $651 million in total assets, ranking 106th of 126 credit unions we track in Tennessee. It serves 30,308 members.

How many complaints does Consumer have?

Consumers filed 64 complaints about Consumer Financial Services with the CFPB, or 98.3 per $1B in assets. 100% were answered on time. 0% closed with relief to the consumer.

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Financial data from NCUA call reports; complaint data from the CFPB Consumer Complaint Database. Bankzia is an independent resource and is not affiliated with any government agency or financial institution. Figures are for general information, not financial advice.

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