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credit union

First Priority

Huntington, WV · Est. 1925
A
Trust Grade
Excellent
Score: 93/100

First Priority is a credit union based in Huntington, West Virginia, established in 1925, with $75 million in total assets serving 7,321 members. By Trust Grade it ranks 44th of 73 credit unions we track in West Virginia. Its net worth ratio of 11.6% trails most similarly sized credit unions (30th percentile), versus a West Virginia median of 13.5%. It was profitable over the most recent period, with a 0.60% return on assets. No consumer complaints against First Priority appear in the CFPB database over our analysis window — common for an institution of this size and a point in its favor.

Total assets
$75.2M
<$100M institution
Members
7,321
Shares & deposits
Net worth ratio
11.6%
Bottom 30% of <$100M peers · West Virginia median 13.5%
Return on assets
0.6%
Top 50% of <$100M peers · West Virginia median 0.77%
Rank in West Virginia
#44
of 73 credit unions

How First Priority compares to West Virginia peers

Net worth ratio
Bottom 30% of <$100M peers
First Priority
11.6%
West Virginia median
13.5%
Higher capital ratio = stronger financial cushion
Return on assets
Top 50% of <$100M peers
First Priority
0.6%
West Virginia median
0.8%
Higher ROA = more profitable relative to asset base

How we graded First Priority

The Trust Grade blends financial strength with complaint history. Full methodology →

Financial strength
93/100
Customer experience
n/a
Overall
A · 93
  • Strongly capitalized (11.6% capital ratio)
  • Profitable (ROA 0.60%)
  • No CFPB complaints on record

Consumer complaints (CFPB)

No CFPB complaints are on file for First Priority over the analysis window. For a smaller institution this is common and counts in its favor.

Are deposits at First Priority insured?

Yes. First Priority is an NCUA-insured credit union. Deposits are federally insured up to $250,000per depositor, per ownership category — regardless of this institution's Trust Grade. The grade reflects financial strength and complaint history for comparison, not the safety of insured deposits.

First Priority: frequently asked questions

Is First Priority a good credit union?

First Priority earns a Bankzia Trust Grade of A (93/100, "Excellent"), based on a financial-strength score of 93/100 (it has no CFPB complaints on record). Strongly capitalized (11.6% capital ratio); Profitable (ROA 0.60%).

Is First Priority NCUA-insured?

Yes. First Priority is a NCUA-insured credit union. Deposits are protected up to the standard NCUA limit of $250,000 per depositor, per ownership category.

How big is First Priority?

First Priority holds $75 million in total assets, ranking 44th of 73 credit unions we track in West Virginia. It serves 7,321 members.

Does First Priority have CFPB complaints?

No CFPB complaints against First Priority appear in our data over the analysis window, which is typical for a credit union of this size.

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Financial data from NCUA call reports; complaint data from the CFPB Consumer Complaint Database. Bankzia is an independent resource and is not affiliated with any government agency or financial institution. Figures are for general information, not financial advice.

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